Since launching my first personal website in 1995, I’ve spent the next two decades and more building my online identity and career trajectory from student athlete to public relations student to social media professor. Thea makes some valid concerns, but I also think it’s crucial to consider what policies and procedures work best for tackling this issue head-on.
As someone who has spent considerable time both online and in this field, I have picked up a few tips and tricks over the years.
Talk it over with a group of people you can put your faith in. Join a group where you can freely express your ideas, ask for clarification on issues you’re struggling with, and swap tips on what’s worked for you. For this reason, I believe that the #SMprofs group on Facebook is an excellent resource for many of my professional peers. We can have open conversations on anything that interests us. None of us is in this alone.
Take into account and remember the realities of the industry. Some facts, however, do require more elaboration and dissemination. This is a fast-paced industry, so be prepared to put in a lot of time and effort. To answer your question, you will be required to know about and understand the most cutting-edge developments in your field. It’s true that this industry may be both the most rewarding and the most taxing you’ve ever experienced. Salary and responsibilities for social media jobs might vary. Some bosses really do want you to perform miracles and make things happen.
Some of them may seem far-fetched, but here’s the most important thing to remember: The social media industry requires its practitioners to be adaptable and persuasive advocates for their chosen area among the ranks of management. Investing in your own training and education is essential, and not only in the realm of social media; it is true in all fields nowadays. It’s a cutthroat industry; you can’t just relax and say, “Okay!” No more school for me; I’ve finished my degree or earned my doctorate. You’ll lose relevance at the speed of light if you continue in that direction.
Realize that some Internet users may be downright cruel. There are nasty individuals in the world, and they may cause a lot of trouble. Whether it’s saying something unflattering about you online, where they can hide behind a screen, or noticing that your brand has suddenly become popular on social media for all the wrong reasons, and hearing from a lot of people how upset they are about it. Either someone is attempting to smear your name in an effort to undermine your credibility, or you’ve discovered that your rival is profiting off of your research and ideas. Things like these inevitably arise, but what you can do is (1) pause for reflection, (2) plan your approach, and (3) go forward. This may necessitate a little pause at times. Excluding persons from your social circle who you believe are harmful is another option. What matters most is that you do something about it, since that’s the only way you’ll feel like brands are improving.
Attempt to maintain objectivity. Constantly monitoring your social media accounts might be exhausting; take breaks as needed and make sure to keep things moving forward. Limit your time spent on social media by setting a timer. Get some rest. Relax and think things over for a second. Consider unplugging from all forms of electronic media for a while. Reduce your stress by engaging in activities that you like. This is a form of workout for me. Ten years of training as a track and field athlete ingrained this habit in me. This is something I make sure to do every single day; depending on my mood, this may mean anything from spin classes to Orange Theory, or even kickboxing courses. It’s important to remember that social media is just one aspect of your identity, even if it is a large one in your line of work.
Build a network of people who will enthusiastically defend you. Spend time with close friends and family who you know will encourage you in your endeavours. Many individuals today are bored with their lives and willing to post anything on social media. Get access to a network of people who have your back and can count on you for assistance, and whom you can likewise rely on in return. As a guide, you should be available to respond to their concerns and queries. Several of my old students and social work colleagues have gotten in touch with me over the years to say hi or seek for help on a problem they’re now facing.
Inquire after other people and see how they are doing. It’s fine to make contact with people. All of us here feel your pain and are willing to provide a hand. Even though we’re all really busy, thanks for stopping by to say hi! I was wondering how you were doing. A quick phone call, handwritten letter of appreciation, card, email, text, or update may go a long way. Initiating check-ins is essential, since they will not occur until you do so.